Print & Digital Magazine Design for B2B Brands

She-Suite Magazine – From Brand Extension to Multi-Platform Publishing

The She-Suite Magazine is the official print and digital publication of Velvet Suite, a personal brand consultancy founded by leadership strategist Melissa Dawn Simkins. Originally conceived as a lead magnet and storytelling platform for female executives, the magazine evolved into a powerful brand asset distributed at events, online, and across campaigns. Flip180 helped build it from scratch and continues to lead the design, print, and digital execution of every issue.

A Long-Term Collaboration, Built on
Trust and Strategy

Melissa came to us in 2019 on a recommendation from Monarch Magazine, looking for web development support. Once her team saw our work in editorial design, they decided to launch their own magazine. We worked together to build The She-Suite Magazine from the ground up: editorial planning, layout system, typography, and visual identity. Each issue is shaped in collaboration with the client’s content team, drawing on powerful narratives, success stories, leadership insights, and — more recently — data-driven reports.

What We Deliver Every Issue

Our role includes:

Full magazine layout design for print and PDF publication
Editorial planning and issue structuring support
Typography, color, and brand styling consistent with the She-Suite brand
Visual formatting for annual reports and statistics
Print prep and color management with recommended printers
Delivery coordination and proof handling for print events
Flipbook optimization and hosted PDF editions
Responsive digital magazine version, styled like a standalone website

This multi-format strategy helps the brand meet its audience where they are — whether at a conference, in their inbox, or online.

Print Presence Meets Interactive Digital

After each issue is finalized, Flip180 produces both the print-ready files and an immersive digital version — a responsive HTML magazine that looks great on any device. The digital version includes interactivity, animations, and smooth navigation, giving readers a premium digital experience. This ensures the She-Suite message reaches both in-person event attendees and digital-first audiences with a seamless brand presence.

Fueling the Creative Growth of The She Suite Magazine

Empowering voices and visibility for women in leadership starts with powerful content delivery. We support publishers like The She Suite in scaling operations and elevating their impact. Let’s talk about how we can streamline your magazine production and amplify your brand’s influence.